Future Brands Names New Leadership
Future Brands, the U.S. sales and distribution operation for Beam Global and the Absolut Spirits Company, announced several changes to its management structure and leadership team today.
The following organizational changes took effect July 7 and will put “greater emphasis on our luxury and on-premise businesses,” stated Bill Newlands, president of Beam’s U.S. business.
• Future Brands’ Tim Condron, previously vice president, sales control states, will now lead a newly created-position, as vice president, on-premise national accounts. Condron will also develop a luxury sales team to drive success of the upper marques in the Future Brands portfolio.
• Mike Glennon, previously vice president, customer management, will now lead a team focusing on the off-premise channel on behalf of Future Brands’ national accounts team.
• Matt Metz, vice president, distributor strategy and planning, will now lead the central region as vice president.
• Transitioning from Beam Global’s regional marketing group, Steve Bjeldanes is joining the Future Brands team as vice president, control states.
• Also joining Future Brands from Beam Global, Kevin Cooke will now assume the role of vice president, distributor strategy and planning.