COFCO Olympic Wine Label Design Competition Announces Results
By Willa Suen 2008-7-28 9:51:14
COFCO Olympic Wine Label Design Competition closed in Beijing, which had attracted thousands of participants from more than 20 provinces all over China. A contestant from Fine Arts Department of Qinghua University was awarded top one, and got a precious Olympic Game Ticket as prize.
The competition was sponsored by COFCO Wines & Spirits(GREATWALL WINE), Beijing 2008 Olympic Games Wine Exclusive Supplier, with the theme of "Olympic Spirit", "City Life", and "Wine Culture".
According to the analysis of Olympics marketing experts, COFCO combined Olympic spirit, wine culture spreading with cities' Olympic dreams by wine label, showcased the regional advantages and characteristics of GREATWALL wine.
From China Wine News