Asda Trade Briefing 2009

Event Date: 12/02/2009  

 
2008 has emerged as another vintage year for Asda. Like-for-like sales growth of over 5% during the first half of the year, combined with a strong programme of new store development has ensured that Asda continues to grow well ahead of the market, adding significantly to market share.

New range developments, in both food and non-food, a strong focus on customer service and availability, underpinned by Asda’s excellent value credentials, have all provided the platform for an impressive rate of growth.

And with value remaining very much at the forefront of shoppers’ minds in 2009, Asda is well-placed to lead the way as it seeks “to make goods and services more affordable for everyone”.

IGD’s 2009 Trade Briefing series kicks off with Asda, and builds on the success of last year’s event, when 700 suppliers networked with over 400 Asda colleagues. For suppliers seeking to grow with the business, the 2009 Trade Briefing is an unrivalled opportunity to hear from the senior Asda team, as they set out their strategy for the year ahead