Great Wall Wine to Launch the Conception of Origin

Recently, the promotion slogan of Great Wall Wine in Beijing and Chengdu focuses on Conception of Origin.

The journalist of China Wine News noticed in a supermarket in Chengdu that over 50 varieties of Great Wall wine has occupied half of the wine counter. Large advertising boards of Great Wall wine are posted above the wine counter and on the wall of entrance escalator, which focus on such eye-catching conception as Conception of Origin, Penglai region, Changli region as well as Shacheng region.

In some shopping malls of Beijing, most of Great Wall wine bottles are also marked with the slogan of Conception of Origin.

In addition, Great Wall wine lays stress on the conception of production area in recent advertising on TV and print media.