WineStyles Unveils New Masters Wine Panel

By   2009-5-6 16:56:49

Master Sommeliers and Masters of Wine to Provide Recommendations from Around the World -


FT. LAUDERDALE, Fla., May 5 /PRNewswire/ -- WineStyles, a national wine boutique simplifying the wine experience, announced today the launch of its Masters Wine Panel for its 140 stores across the country. Comprised of independent Master Sommeliers and Masters of Wine, WineStyles' unique Masters Wine Panel provides expert guidance in selecting and discovering great wines from exclusive wineries spanning the globe for its nearly 20,000 Wine Club members.


"We're excited to bring this new and insightful educational benefit to all our customers," said Robert Spuck, CEO of WineStyles. "Our panel is made up of some of the most knowledgeable people in the wine industry, and this incredibly diverse group will help further our mission of demystifying wine and delivering world class bottles for an incredible value."


WineStyles Masters Wine Panel is led by Doug Frost, a Master of Wine and Master Sommelier. In fact, Frost was the second person in history to complete both the rigorous Master Sommelier examination and Master of Wine certification and remains just one of three people in the entire world to hold both distinctions. According to USA Today, "Frost likely knows as much as anyone in the world about how to make, market, serve and identify wines." Other members of the WineStyles Masters Wine Panel include: Ron Edwards, Master Sommelier; Drew Hendricks, Master Sommelier; Virginia Philip, Master Sommelier; Randa Warren, Master Sommelier; and Jay Youmans, Master of Wine.


"We've been fortunate to assemble some of the brightest minds in wine and deliver their recommendations to our customers because our panel believes in WineStyles' underlying principle of stripping down the pretentiousness sometimes associated with wine and simplifying the whole experience," said Spuck. "They are going to bring our customers some of the most interesting wines being produced right now from the best wineries and estates in the U.S. and from around the world."


The WineStyles Masters Wine Panel will collaboratively rate and recommend each of the two bottles of wine that are included in every WineStyles monthly Wine Club. In addition to the Masters Wine Panel recommendations, each Wine Club member receives tasting notes and suggested food pairings to compliment the wines chosen. Wine Club members also receive unique discounts and invitations to private tastings and special events.


Designed to transport customers into an old-world wine cellar, WineStyles is a unique concept that allows customers to choose wines based on their individual style preferences such as crisp, silky, rich and bubbly or fruity, mellow, bold and nectar. Each store features a rotating selection of over 170 world-class wines from unique labels, and hard-to-find wines from small and large vineyards around the world. Furthermore, most of the wines are priced between $10 to $25 per bottle. Every store also has a 100 percent satisfaction guarantee offering customers a full credit on their next purchase if they are not completely satisfied with their selection.


"At WineStyles, we've taken the guesswork out of buying and enjoying wine," said Spuck. "Whether you're a novice or wine enthusiast, we can help you find the perfect bottle for any occasion because we encourage our customers to buy what they like based on taste, not price or region."


About WineStyles:

WineStyles is the country's largest national wine boutique franchise demystifying the wine shopping and wine drinking experience by organizing its wine by taste instead of varietals or regions. Each store features over 170 rotating unique and hard to find wines from around the world with most priced $10 - $25 per bottle. Every store prides itself on being a community resource where first time buyers and experienced consumers can taste, learn and enjoy wine. Headquartered in Margate, FL, WineStyles has more than 140 franchised locations across the country. The company is the fastest growing wine franchise in the US and was ranked number one in the wine category by Entrepreneur magazine's "Franchise 500" listing in 2007 and 2008. WineStyles encourages all customers to drink wine responsibly. For more information visit www.winestyles.net. For franchising opportunities, please visit www.winefranchise.net or call 1-866-424-WINE.

 

    Press Contact:
    Chad Cohen
    954-893-9150
    ccohen@fish-consulting.com

Website: http://www.winestyles.net


 
 


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