Moppity Vineyards; holding both the 'Lock & Key'

Moppity Vineyards, from the emerging Hilltops region in NSW, has released their 2010 Moppity ‘Lock & Key’ Pinot Noir Chardonnay ($14.99) and 2009 Moppity ‘Lock & Key’ Shiraz ($14.99).

The Moppity ‘Lock & Key’ Range is the winery’s entry level range and comprises the above wines as well as Sauvignon Blanc, Riesling, Chardonnay, Rosé, Merlot and Cabernet Sauvignon.

“We have 69 hectares of vines in our Hilltops Vineyard,” explained Moppity owner Jason Brown. “This gives us a great ability to control our own destiny and determine the styles and quality of our wines. The ‘Lock & Key’ range is all about offering regional wines that are lively and fresh, at an attractive price.”

“We have had considerable success with these wines, both on the show circuit, and more importantly with our retail partners taking the wines on. Distribution is one of the biggest barriers to the market for small winegrowers such as us, so to have this support enables us to compete with some of the big brands. In the last 12 months, our number of stockists has grown from 96 to nearly 600 nationally, and we’re now well represented in all key markets.”

The new vintages highlight the potential of the Hilltops region as one of Australia’s leading regions. “Our Hilltops vineyards are consistently producing fantastic quality fruit,” commented Jason. “Our 2009 Shiraz is a case in point, having received a trophy and two gold medals; not a bad result for a humble, entry point wine.”

Humble beginnings are the cornerstone to Moppity’s ‘Lock & Key’ wines. “Some of my ancestors moved to Australia under lock and key,” mentioned Jason. “From these beginnings on the first fleet, we have experienced much success and Moppity is reflecting this. The Hilltops region is gaining the recognition that we have believed it deserves, and in which we have invested.”

Amid a challenging 2011 vintage, the potential of Hilltops remains extremely positive. “We are in the planning stages of building a new winery, and have had amazing support from the local businesses and councils. The future certainly looks exciting.”