Anchorage annouces Southpac Liquor as New Zealand Distributor

Anchorage Wines would like to announce the appointment of Southpac Liquor Distributors as sole New Zealand distributor for our Anchorage range of Nelson wines.

Southpac Liquor have years of experience in building brands, and have a national network of sales people that will allow our brand, Anchorage, to grow as sales develop in regions we have never been able to service before.

“We’ve focused on the South Island and particularly Nelson for some time now, and we feel it’s now time to look further afield as our vineyards are now close to full production, allowing the volumes required to take our Anchorage brand nationally”, said Christopher Drummond, Sales Director.

The appointment today of Southpac Liquor also segments Anchorage’s commitment to the New Zealand market.

“We’ve been very focused on overseas markets and have built up exports to around 15 countries but the New Zealand market is still very important to us, and it has taken 5 years to find the right distributor that has the same ethos as us”, says Christopher Drummond.