Mid-autumn festival to boost 2010 en primeur

"The Asian mid-autumn festival will, as usual, be the most illuminating indicator of H2 activity and strong order books in early September should exert some welcome upwards pressure on prices. " according to managing director Gary Boom of Bordeaux Index.

Top vintages are likely to continue to be priced "aggressively" in future en primeur campaigns, after the 2010 market remained strong in July, according to Bordeaux Index.

Prices remained static, albeit on a strong turnover, with Château Lafite dominating turnover for the month, said managing director Gary Boom.

The campaign overall was somewhat muted, but there was very strong demand for the top wines, he added.

"Appetite for risk is clearly at its most pressured for a long while.

"While it's far too early to ascertain what effect this will have on the wine market, it would seem likely that we will see prices soften a degree this month, even if it is more a consequence of widening bids and increased risk aversion rather than any fundamental shift in demand.