Taylor's Port New Website goes live

Choosing which Port to have at Christmas has just become much easier with the timely launch of a new web site from Taylor’s www.taylor.pt one of the oldest and most revered producers of premium Port.

Featuring descriptions and tasting notes for 50 of Taylor’s Ports, advice on which Port to match with different foods, how, when and if to decant and which style of glass to use, the new website aims to be a point of reference for Port novices and seasoned enthusiasts.

In addition, the site features a searchable database of Taylor’s stockists from a growing list of more than 6,500 shops worldwide and detailed information on Taylor’s history, vineyards and sustainable viticulture.

Nick Heath, Marketing Director at Taylor’s said, “We’ve spent a lot of effort studying other wine sites, talking to customers and analysing user behaviour on our old website to produce a site which will appeal to everyone and anyone interested in Port. More importantly, it provides them with what they really want from a wine site - information.”

Throughout the site, consisting of more than 150 pages, are links to other related pages, easing navigation and gently inviting the visitor further into the world of Port. Information on Taylor’s complete product range has been given the highest priority on the site, whilst a section explaining what Port is, how it is made and how to enjoy it will give those wishing to buy Port greater confidence at the point of purchase. On-going research and development in the Douro vineyards and up-to-date news from Taylor’s quintas will appeal to Port enthusiasts looking for greater affinity with the brand.